Tech Talk - Jumpstart Product Experimentation and Optimize Funnels

Tech Talk - Jumpstart Product Experimentation and Optimize Funnels

Maximize the business impact of every product feature

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About this course

Funnel Experiments is LaunchDarkly’s latest addition to Product Experimentation - which makes it easier for product and engineering teams to jumpstart experiments, align everyone's focus on effective product development, and share a trustworthy view of how different investments are impacting key metrics. In this session, LaunchDarkly’s Cameron Savage and Aaron Montana tackle the nuts and bolts of how the introduction of out-of-the-box funnel optimization experiments can give you a shared view of key business metrics and where they intersect with features. Plus, you'll walk away with a best practice blueprint for making this a reality at your organization. Are you ready to have the best of both worlds: eliminate the guesswork of what’s working and improve conversion rates of your latest features?

About this course

Funnel Experiments is LaunchDarkly’s latest addition to Product Experimentation - which makes it easier for product and engineering teams to jumpstart experiments, align everyone's focus on effective product development, and share a trustworthy view of how different investments are impacting key metrics. In this session, LaunchDarkly’s Cameron Savage and Aaron Montana tackle the nuts and bolts of how the introduction of out-of-the-box funnel optimization experiments can give you a shared view of key business metrics and where they intersect with features. Plus, you'll walk away with a best practice blueprint for making this a reality at your organization. Are you ready to have the best of both worlds: eliminate the guesswork of what’s working and improve conversion rates of your latest features?